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Americans don’t trust the news. But they can’t stop consuming it.
That’s the paradox shaping public opinion right now. Just 28% trust mass media to report the news fully and fairly (Gallup) Yet 53% still get news from social media (Pew Research Center) And among younger Americans, nearly 40% get news from influencers (Pew Research Center) So what’s actually happening? Americans haven’t disengaged. They’ve adapted. They consume information from sources they don’t trust…and then verify it across multiple sources. This is the shift: From trust
jwallin16
May 111 min read


Future of Advocacy Research Report Released!
Proud of our work with the excellent Beekeeper Group 's Future of Advocacy Report! The world is changing...read more for truly actionable insights and the team's unique, deeply valuable approach. Key Revelations: Recruit through action : 80% of people research an issue after taking action. That curiosity is your best recruiting moment—don’t waste it. The Power of Proximity: 69% of voters feel their voice matters most at the local level. Broad framing might be weaken
jwallin16
Apr 21 min read


Monthly Opinion Insight — Rising Electricity Costs & Development Perils
The big picture: Soaring electricity costs are swiftly becoming more than a utility issue - they are shaping voter sentiment and local development debates. Recent polling makes clear that voters are increasingly concerned about energy costs and the impacts of large electricity-consuming infrastructure projects like data centers. Public concern about rising energy costs is widespread. A ccording to recent research from Climate Power and Blue Rose Research, 64% of voters ident
jwallin16
Apr 22 min read


Higher Education Confidence Is Eroding, and Direction Is the Problem
The big picture: Americans are increasingly skeptical that the U.S. higher-education system is moving in the right direction - even as many still believe education itself has value. The numbers: 70% of U.S. adults say the higher-education system is headed in the wrong direction - up from 56% in 2020 ( Pew Research Center, September, 2025 ) 77% of Republicans and 65% of Democrats agree the system is off course (Pew Research Center, October, 2025) Only 42% of Americans
jwallin16
Apr 22 min read


The Cost of Living Crisis - Why Household Economic Sentiment Still Drives Everything
The big picture: Americans remain deeply negative about the economy. The numbers: 74% of U.S. adults say national economic conditions are only fair or poor - Pew Research Center, Oct. 2025 42% of those cite “rising prices and personal expenses” - from groceries to rent - as the main reason for pessimism. 54% say the economy is on the wrong track - Reuters/Ipsos, Sept. 2025 57% say it’s getting worse - Newsweek, Sept. 2025 Why it matters: Headlines of slowing inflation
jwallin16
Apr 22 min read
Inflation and rising living costs have made it harder for 8 out of 10 (79 %) Merced County residents to pay bills, buy food, or cover medical expenses.
Recent research we performed on behalf of Legacy Health Endowment revealed: Nearly one-quarter (23 percent) chose not to fill a prescription medication due to cost. More than a third (34 percent) were unable to eat three meals a day because food was not available or too expensive. Nearly one-quarter (24 percent) ate just one meal a day because food was not available or too expensive. A quarter of residents avoided going to a grocery store due to rising inflation and the ov
jwallin16
Feb 181 min read


Wallin Speaks in Prague
Thank you to Václav Nekvapil and CEC Group for inviting Justin Wallin to speak at their event, “NEW TRANSATLANTIC ERA” at the beautiful...
jwallin16
Feb 11, 20251 min read
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